What is the basic strategy needed to move the company in a new direction based on environmental analysis and company values?

American Apparel, Inc.

Discussion Question


Address the following:

  • What is the basic strategy needed to move the company in a new direction based on environmental analysis and company values?
  • Which KPIs effectively measure success of the strategy? Explain how/why these KPIs align with the identified strategy.
  • Discuss any other relevant metrics that would effectively measure the success of the strategy.
  • Which department(s) will have the main responsibility for implementing the strategy?
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