Identify between four and six consumer behavior concepts used in the advertisements.

Advertisement Analysis

Select two products and locate an advertisement for each of the selected products. 2-4 page analysis. The advertisements will serve as a medium.

1. Identify between four and six consumer behavior concepts used in the advertisements.

2.. Identify and explain the demographic and psychographic segments to which the ad was designed to appeal.

3. Explain whether or not they fit into the identified target market.

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