Business decision making case study: google

Google gets more than 3,000 job applications a day. And it’s no wonder! With a massage every other week, onsite laundry, swimming pool and spa, free delicious all-you-can-eat gourmet meals and fun diversions like a huge slide in the workplace, what more could an employee want? Sounds like an ideal job, doesn’t it?? However, many people are demonstrating by their decisions to leave the company that all those perks (and these are just a few) aren’t enough to keep them there.
Google is number one on the list of “ideal” employers and has been in the top five of Fortune’s list of “best companies to work for” for six years running and was number one on the list for three of those years. But make no mistake, Google’s executives offer these fabulous perks for several reasons: to attract the best knowledge workers it can in an intensely competitive, cutthroat market; to help employees work long hours and not have to deal with time-consuming personal chores; to show employees they’re valued; and to have employees remain Googlers (the name used for employees) for many years. Yet, employees continue to jump ship. As one analyst said: “Yes, Google’s making gobs of money. Yes, it’s full of smart people. Yes, it’s a wonderful place to work. So why are so many people leaving?”
For instance, Sean Knapp and two colleagues, brothers Bismarck and Belsasar Lepe, came up with an idea on how to handle Web video. They left Google, or as one person put it, “expelled themselves from paradise to start their own company.” When the threesome left the company, Google really wanted them and their project to stay. Google offered them a “blank cheque”. But the trio realized they would work hard and Google would own the product. So off they went, for the excitement of a start-up.
If this were an isolated occurrence, it would be easy to write off. But it’s not. Other talented Google employees have done the same thing. In fact, there are so many of them who have left that they’ve formed an informal alumni club of ex-Googlers turned entrepreneurs.
Google is taking aggressive steps to retain its talent, especially those with start-up ambitions. One thing the company has done is give several engineers who said they wanted to leave to pursue their own ideas the opportunity to pursue those ideas within Google. These employees work independently and can recruit other engineers. In addition, Google’s resources, such as its code base and computer servers, are available to them. In addition, from the very beginning, Google’s founders (Larry Page and Sergey Brin) believed in giving everyone time – called 20% time – to work on their own projects.
Other Googlers have left because they felt Google had gotten too big and turned into a slow-moving bureaucratic company. Again, the company battled to keep the talent. For instance, when a Google product manager told his bosses that he was leaving to take a job at Facebook, they offered him a huge raise. But he told them it wasn’t about the money. So they offered him a promotion, the opportunity to work in a different area, or even start his own company inside Google. Yet, the former employee says that “At Facebook, I can see how quickly I could get things done compared to Google.” However, there’s one other thing that start-ups can offer experienced employees: They’re still “private companies that haven’t gone public and can lure workers with pre-IPO (initial public offering) stock.”
1. Based on your knowledge of management functions, and the related management concepts, and topics under each function, identify and describe the management functions and concepts apparent in this case study, using appropriate examples.
2. If you were a line manager at Google, charged with the responsibility of managing a team of employees, what strategies and approaches would you use to develop their motivation and to keep them motivated. Be sure to also justify the decisions you take as a manager, with supporting examples, cases, and theories.
3. Google is doing a lot for its employees, but obviously not enough to retain several of its talented employees. Based on the management principles and theories covered over the duration of this course, and your own additional related research, why do you think the employees at Google are still leaving? Be sure to justify your thoughts here with supporting examples, cases, and theories.
4. As a manager, develop any four (4) recommendations to help Google keep their talented employees. Be sure to justify the recommendations made with supported examples, cases and theories


Answer the following questions and perform the following tasks after reading the article and watching the video available at the link below.
There is no page limit but respond in sufficient detail. Use text of size 12 Times­ Roman font or similar. Answer the questions in the order given and clearly mark your answers.
Tasks and questions
1. Perform a comprehensive SWOT analysis of the company. What is the conclusion of this analysis? (3 points)
2. Critically evaluate the various diversification and internationalization initiatives undertaken by the company in the past. (2 points)
3. What is the way forward for the company? Provide specific recommendations. (3 points)
4. Do you think the presence of the Hershey trust as a controlling shareholder, the legacy of the founder and the historical association of the company with the town of Hershey is a blessing or a curse for the company? Why or why not? (2 points)

My Homework Nest
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.