Best Buy Inc. – Dual Branding in China. Dawar, Niraj; Chandrasekhar, Ramasastry. Case No. 9B09A016. Published 6/26/2009, Revised 5/11/2010. Richard Ivey School of Business, 2006.
-Summary of Case Study- 2 pages.
-Recommendations on how the issue could have been managed differently- 2 pages
Case study assignment should be a total of 4 pages and have at least one reference.