Sustainability in the hotel industry.

Paper details:

This is a First draft research paper. I can provide Research sources.

Please use the outline provided it is missing sections for Hilton Initiatives Outline Main Body

A. History of sustainability in the US hotel industry

B. Why go, green? 1. Competitive Advantage

2. Consumer demand

3. Operating Costs

4. Positive aspects of going green

C. Negative aspects of going green

1. 2.

D. How to regulate the hotel industry 1. Hotel certification 2. Finding the right certificate 3. Regulatory measures E. Market and Revenue Impact of Green Practices