Who was the first psychologist to use psychology in advertising?

Have you ever used a social exchange theory approach to determine how satisfied you were in a relationship, either a friendship or romantic relationship? Have you ever had the costs outweigh the benefits of a relationship? If so, how did you address this imbalance?

The next time you see someone needing help, observe your surroundings. Look to see if the bystander effect is in action and take measures to make sure the person gets help. If you aren’t able to help, notify an adult or authority figure that can

Who was the first psychologist to use psychology in advertising?

a. Hugo Münsterberg

b. Elton Mayo

c. Walter Dill Scott

d. Walter Bingham

Which test designed for the Army was used for recruits who were not fluent in English?

a. Army Personality

b. Army Alpha

c. Army Beta

d. Army Intelligence

Which area of I-O psychology measures job satisfaction?

a. industrial psychology

b. organizational psychology

c. human factors psychology

d. advertising psychology